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Cereal Decline

Day 31

February 14, 2018

Breakfast cereal sales are down thirty percent over the last fifteen years. Are people growing up? Are their tastes changing? No, it’s not that. The reason most people have moved on from cereal is laziness. Surveys have shown that they just don’t want to clean up after themselves after eating a bowl of it. Seriously. People would rather eat protein bars and toss the wrapper than pour milk over flakes of corn. All because it takes less effort.

Many have grown accustomed to finding the easiest way. And that might explain the decline in those proclaiming to follow God these days. Fact is, there is nothing easy about being a Christ-follower. Jesus tells us in Matthew 16:24 "If any of you wants to be my follower, you must turn from your selfish ways, take up your cross, and follow me.”

Living for Jesus involves sacrifice, putting others first, and dedication. There’s no substitute for taking up our cross daily and serving the people that God puts in our path. The burden is heavy... the work is hard... and the required surrender is total.

But when we commit to it... the reward is eternal and the impact is monumental. Find yourself looking for simple Christianity? Seeking an easy way to serve God? Don’t bother. There are no shortcuts when it comes to following Jesus. But when we go all in and dedicate ourselves to His people... the blessings we receive are more than we could ever imagine or deserve.