Greg Laurie: From Jesus Revolution to a digital awakening

April 6, 2023

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Pastor Greg Laurie is an evangelist and pastor who was deeply involved in the Jesus Revolution of the late 1960s and early 1970s. Along with many other young people, he was swept up in a powerful revival movement that spread across the United States. In 1973, he founded Harvest Christian Fellowship, and since then has led hundreds of thousands of people to a personal encounter with Jesus Christ.

Greg captured the amazing story of his early experiences in his book, Jesus Revolution: How God Transformed an Unlikely Generation and How He Can Do It Again Today. More recently, his book was made into a blockbuster film with the same title that has inspired millions of people around the world to know Jesus and seek revival.

From the “Jesus Revolution” to a “digital awakening”

Pastor Laurie has seen God use the improbable to do the impossible over and over again. While some leaders viewed the rise of the digital era as a threat to traditional church gatherings, he saw it as a powerful way to reach even more people with the gospel.

Since 2010, Harvest has partnered with Subsplash to connect with people through the Harvest: Greg Laurie church app, Roku and Apple TV apps, in-app media player, media tagging, push notifications, digital Bibles, and much more.

He recently explained how essential the Subsplash Platform has been in helping reach people online with the good news of Jesus, especially as everyone spends more and more time consuming online content.

"Having Subsplash as an innovation and ministry partner has been a major part of our strategy to reach more people with the gospel online and through mobile. We’ve continued to see growth with our community and engagement, and we are thankful for the Subsplash team!"—Pastor Greg Laurie, Harvest Christian Fellowship

Harvest has used their Subsplash tools to reach people online with the gospel. For example, their mobile app has seen:

20,000 new people reached each month
100,000 monthly media plays (sermons, videos, etc.)
135 million all-time app page views
10 million all-time media plays
800,000 all-time app downloads

Part of Harvest’s strategy to reach and engage new people is using the power of push notifications to regularly send out compelling questions and messages that encourage users to engage with their content. These messages are sent directly to their users’ app homescreens.

Do you have the right tools for the next spiritual awakening?

For many years now, Pastor Greg has believed that digital tools will play a major role in the next spiritual revolution.

“Is it possible that the next spiritual awakening could happen on a screen? An iPad screen, a tablet screen, a computer screen, a television screen. If there's a generation of people who primarily connect through this medium, is this not a way that God can reach them? I think the answer would have to be yes.” —Pastor Greg Laurie

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People spend hours every day on their mobile devices, and that content is discipling them in either a positive or negative way. That’s why it’s more important than ever to create a digital space where people can easily discover your church, interact with your gospel-centered content, and become a part of your community.

Over 16,000 churches and organizations like Harvest Christian Fellowship partner with Subsplash to reach and disciple hundreds of millions of people around the world with the best church apps, websites, live streaming, online giving, media, and much more—all on a unified platform!

[.blog-contact-cta]Schedule your free demo today[.blog-contact-cta] to see how easy it is for your church to use the same tools as Pastor Laurie to reach more people than ever before!

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