This episode is part one of Richard’s conversation with John Aden. He is the CEO of David C. Cook with a track record of turning organizations around. With more than 25 years of global experience spanning five continents and 28 different countries, John Aden has been a senior executive with a record of delivering growth, leveraging scale, driving innovation and building high-performance teams at some of the world’s top companies, including Walmart Inc., Mac Tools and Frito-Lay. In September 2021, John began leading one of the largest Christian ministries— David C Cook.